A weekend festival has been announced in Romford, promising the town's "biggest event."

The Romford Business Improvment District (BID) has announced Celebrate the Street, a weekend festival, which will start next Friday (July 7) in Romford Town.

The three-day event will include free live music, circus acts, fair rides and carnival processions.

The BID, which spearheaded the festival, is a business-led body that was formed to improve Romford town centre to make it "more inclusive and modern."

Julie Frost, BID director, called it the "biggest event" the town has ever seen and not one to miss.

“This event is a real celebration of everything Romford encapsulates – it’s a vibrant, diverse destination that is the cornerstone of Romford’s culture," she said.

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Festivities and live music begins on Friday at 5pm, with street food on offer at the main stage at Tollgate House, finishing with a headline act.

On Saturday activities will run all day until 9pm and the Liberty Shopping Centre will host a second stage.

This stage will feature performances from Romford dance, theatre and music groups.

Mercury Shopping Centre will also have free games and drop-in craft workshops for children.

Time FM, an independent Romford-based radio station, will make a special appearance at Tollgate House's main stage.

Live circus acts will appear at The Brewery with a children's workshop, including instructors who will be able to teach people circus skills.

South Street will play host to fairground rides, with face painters and walkabout performers in the mix.

On Sunday (June 9) there will be a huge selection of childrens' activities in Market Place from 10am to 6pm.

This includes meet and greet characters, balloon modellers and magicians.

A carnival procession will roam Romford Town and people can also enjoy family cabaret shows.

The festival will end with a free screening of The Greatest Showman, starring Hugh Jackman and Zac Efron, in front of Tollgate House.

Ms Frost added that the weekend will showcase the best of Romford and its proud culture.

“So we’ve pulled out all the stops to ensure this is a sensational and memorable event for everyone," she said.