Search

Romford Liberty bucks national trend with visitor boost

11:09 24 June 2014

Shopping stock photo. Picture: PA/Dominic Lipinski

Shopping stock photo. Picture: PA/Dominic Lipinski

PA Wire/Press Association Images

The number of visitors has skyrocketed at a Romford shopping centre because it is a credible alternative to its big rivals, according to the centre manager.

A recent study showed The Liberty, which has seen an influx of new customers, has bucked a nationwide trend of dwindling footfall on the high street.

Visitors rose by over 50,000 on the previous year, the British Retail Consortium revealed, whereas high street customers nationwide had slipped by nearly 1 per cent.

Centre manager Jonathan Poole spoke to Recorder about the figures that we reported last week.

He said:

“We have shown we are a real credible option - you don’t have to go to Stratford or Lakeside.

“I think we are offering what the customer wants. Romford people are saying we have got everything we need at the Liberty, we don’t need to go further afield.

“And we are also appealing to both the young and old.”

But he did admit luck had dealt him a good hand this year.

“It’s also partly down to the weather being better than last year,” he said.

“People are coming in and spending on clothing and footwear which is doing exceptionally well.

“I hope the other shopping centres are doing well. If we are doing well other businesses you expect do be having a knock on effect.”

He added that the prom shopper weekend and summer fashion show held at the centre last month gave a welcomed boost to trade.

New Look, one of the centre’s 100 stores, was one of the businesses to experience a sales growth.

Geraldine Cadman, New Look manager said: “Our sales are up 23pc on last year which is fantastic news. We also took part in the prom shopper weekend event which was great fun and lead to all of our recommended trends selling out.”

Read more:

Business: Rainham businesswoman launches downsizing service for baby boomers

Business: Romford dancer taps into market to teach young children ballet

Children build computer games at Romford ‘Code Club’

0 comments

Welcome , please leave your message below.

Optional - JPG files only
Optional - MP3 files only
Optional - 3GP, AVI, MOV, MPG or WMV files
Comments

Please log in to leave a comment and share your views with other Romford Recorder visitors.

We enable people to post comments with the aim of encouraging open debate.

Only people who register and sign up to our terms and conditions can post comments. These terms and conditions explain our house rules and legal guidelines.

Comments are not edited by Romford Recorder staff prior to publication but may be automatically filtered.

If you have a complaint about a comment please contact us by clicking on the Report This Comment button next to the comment.

Not a member yet?

Register to create your own unique Romford Recorder account for free.

Signing up is free, quick and easy and offers you the chance to add comments, personalise the site with local information picked just for you, and more.

Sign up now

Latest News Stories

Brian Phillips, Stephen Bush and Peter Coe from The Romford Lions Club with staff members Aimee Neale Music Therapist and Debbie Bennett playroom leader at First Steps in Hornchurch which they raise a lot of money for

A voluntary community group which has dedicated 25 years to raising money for First Step, plans to go full steam ahead with fundraising.

A Greater Anglia train at Ilford train Station.

Services are almost back up to speed for Greater Anglia following cancellations this morning however there are still some disruptions.

Yesterday, 17:04
Parklands' alpacas, from left, Benny, Sonny and Blaine

Children became acquainted with their latest furry friends as they welcomed the new additions to a school this week.

Most read news

WW100

Click on the banner above for full coverage of the centenary commemorations of the outbreak of the First World War.

News from your area

Digital Edition

Image
Read the Romford Recorder e-edition today E-edition
Family Notices 24
Our trusted business finder

A South Korean court has abolished a 62-year-old law that criminalised extramarital affairs, pleasing a prominent condom maker.