Former West Ham Ladies player from Harold Wood launches nationwide coaching campaign for women’s football
PUBLISHED: 16:15 08 November 2017
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A former West Ham player has become the face of a nationwide women’s football coaching campaign that will offer professional training to a new generation.
Kat Clifton, 26, from Harold Wood, founded girls’ coaching initiative She Can Play last year, and will now be joining forces with national football centre network PlayFootball to ensure youngsters across the country can access high-quality coaching.
Aiming to encourage more girls into the game, She Can Play’s coaching sessions have been tailored for girls between 5-16 years old of all abilities.
The sessions, to be held at PlayFootball centres across the country, will be delivered in a fun and friendly environment led by FA qualified coaches, many of whom have represented teams in the Women’s Premier League and Super League.
Kat, who spent four years as a full time PE teacher specialising in Football before becoming a player full-time, said: “She Can Play has had a meteoric rise since the success of our team reaching the final of the FA People’s Cup in 2016.
“Since then we have become official partners of Sport England’s This Girl Can campaign and delivered multiple sessions for young girls wanting to get into football.
“The partnership with PlayFootball represents the next stage of this journey, enabling us to develop our coaching offering and take it nationwide.”
Women’s football in England has, much like She Can Play, enjoyed a rapid rise in popularity this year, as the women’s team, known as the Lionesses, made it to the semi-finals of the European Championships in the Netherlands this summer.
Richard Whitty, PlayFootball’s head of marketing, said: “The momentum behind girls’ football at the moment is inspiring, and the Lionesses success in the
Netherlands this year has been a big part of this.
“We’re keen to ensure participation in this area of the sport continues to build.
“Bringing more high quality She Can Play coaching sessions to PlayFootball venues all over the UK will give more opportunities for girls to develop their skills, grow in confidence and join in on the fun.
“We’re delighted to announce our partnership with Kat, and see girls’ football continue to go from strength to strength.”